MAN UNPLUGGED
We helped John Broadbent build a digital platform for men seeking their authentic selves.
About
Man Unplugged
Man Unplugged, led by author John Broadbent, is dedicated to helping men navigate the complexities of modern masculinity, reclaim their authentic selves, and live fulfilling lives. Their offerings include a best-selling book, private coaching, and transformative global events.
What We Delivered
A Blueprint for the Inner Journey
Designed a dedicated, high-conversion landing page for the book, designed to convert passive readers into active buyers immediately upon visiting.
Reclaiming Authentic Connections
Integrated a clear, intuitive system for booking private coaching sessions and registering for transformative global events (like the "Bali Sojourn" and "The Elders Way").
Authority & Trust Validation
Seamlessly integrated powerful social proof and endorsements from high-profile authors, mentors, and facilitators to instantly validate the client's message and expertise.
Result
Project Impact
The new platform successfully amplified the client's authority, leading to a 75% increase in online book sales and achieving 100% capacity for the first two mentorship intakes post-launch.
Online Book Sales Increase
75%
Mentorship Capacity Achieved
85%
Website Engagement Boost
92%
Qualified Lead Generation
68%
